On Wednesday, February 26th, she released her 18th double-sided A-side single “Tokubechu, Te/Lovey, Beyond Lover” and achieved the feat of “18 consecutive Oricon weekly singles in the top 10.” In addition, the total number of views for “Tokubechu, Te” for TikTok has exceeded an astonishing 1.2 billion views, and the cumulative streaming total has exceeded 44 million views, the idol group produced by Sashihara Rino is currently a viral hit.
Yesterday, LOVE appeared on the artist stage at “SANRIO FES 2025” held at Pacifico Yokohama Exhibition Hall B-D on Saturday, June 28th, and performed a premium live performance.
Following the performance of their new song “Tokubechu, Te,” which has been a viral hit along with Sanrio’s hugely popular character “Cinnamoroll,” Cinnamoroll’s friends “Mocha” and “Milk” also appeared on stage, collaborating with the Cinnamo Angels song “Chu-Chu-Chu”! It was a premium performance only on this day.
After saying goodbye to the Sanrio character, the song “You and My Song” by LOVE is “Become a Princess!” In addition to “Create and Make Up Cream Puffs,” they performed a summer classic song, “Natsuma Tope.” At the end, they performed “Don’t quit your Idol,” which was also a viral hit, and the venue was very lively with a cute collaboration stage unique to “SANRIO FES 2025.”
Leader Yamamoto Anna gave a deep joy, saying, “I was really happy to be able to perform on this stage today, and to be able to perform with Cinnamon, Moka-chan, and Milk!”
=LOVE, which toured five cities and attracted about 90,000 people, the most, the LOVE ARENA TOUR 2025’s “~Timeless Tales~” will be held at Ariake Arena, Tokyo on two days on Saturday, July 12th and Sunday, July 13th, and is also scheduled to appear at other summer festivals. I hope that you will continue to pay close attention to LOVE, as they continue to work vigorously towards the summer.
★SETLIST @SANRIO FES 2025
1. Do it
2. Chu-Chu-Chu / Cinnamo Angels
3. “You and my song”
4. Become a princess!
5. Make-up cream puffs
6. Natsumatope
7. Don’t quit idol
[Release Information]
18th double-sided A-sided single “Tokubechu, Te/More than Love, Less than Love” is now on sale
https://equal-love.jp/feature/specialsite_18thsingle
■Song distribution is here
https://equallove.lnk.to/tokubechu_koisuke
■ “Tokubechu, et” Music Video
“Tokubechu, do it.”
Lyrics: Sashihara Rino
Composer: Urashima Kenta, Kikuchi Hiroto
Arrangement: Kikuchi Hiroto
Sound Director: Yayama Takayuki (Sony Music)
Recorded by Sony Music Studios Tokyo
(MUSIC VIDEO)
Director: Shingu Ryohei (BABEL LABEL)
Choreographer: SACO MAKITA
[Concert Information]
= LOVE ARENA TOUR 2025 “~Timeless Tales~” additional performance
Saturday, July 12th, Ariake Arena, Tokyo Doors open 15:00/Show starts 16:00
Sunday, July 13th, Ariake Arena, Tokyo Doors open 14:00/Show starts 15:00
【profile】
An idol group produced by Sashihara Rino. On September 6th, 2017, he made his major debut on Sony Music with his first single, “=LOVE.” So far, they have released 18 singles, all of which have made it into the top 10 Oricon weekly singles ranking. (Their 6th single “Zulu Iyo Zulu Ine”, the 8th single “Seishun “Subliminal””, the 12th single “Be Selfish”, the 14th single “Natsumatope” and the 15th single “Last Note Only” first appeared. Their first album “All, Secret” was released in May 2021, and their first album “All, Secret.”)
From February to April 2024, he held his first arena tour, LOVE Arena Tour 2024, “Tell me what’s more than “LOVE” (8 performances in 4 venues), attracting approximately 50,000 people, and was a huge success.
On September 7th and September 8th, the LOVE 7th anniversary concert, the largest in LOVE history, was held at K Arena Yokohama in Kanagawa Prefecture, and approximately 36,000 people attracted over two days. On February 26th, he released his 18th single, “Tokubechu, Teshi/Lovey, Beyond Lover, Beyond Love”, and his first week sales for both the Oricon weekly single ranking and Billboard JAPAN Top Singles Sales. The streaming total has exceeded 44 million times, and TikTok’s total views have surpassed 1.2 billion, making it a hot topic. =The name LOVE is filled with Sashihara Rino’s feelings, “An idol has to be loved by her fans, and you also have to love her job as an idol.”
■YouTube:https://www.youtube.com/@equallove_
■X:https://x.com/Equal_LOVE_12
