4s4ki released their new single “survival dAnce” today, June 12th (Wednesday). The music video was also released.
This song was launched in September 2023 and was a hot topic as the 2023 TV CM song for the smartphone game “Monster Hunter Now”, which is popular all over the world.YaffleThe song has been revived with a new arrangement, combining the power of the original song written and composed by Tetsuya Komuro, Yaffle’s sound approach that incorporates UK garage, and rap by 4s4ki.
Furthermore, since last Thursday, June 6th, the icons of 4s4ki’s social media accounts, official website and YouTube have been hijacked with an eerie logo, and a video page featuring this logo continuing to move was released. This was then changed to a video showing a shrine with countless charms pasted on it, causing a stir. It has now been revealed that the video page in question is actually the music video for this song.
The music video was produced by a reunion of the creative team that produced the “Monster Hunter Now” 2023 TV commercial. The creative director is Keiichi Motoyama, who has worked on numerous creative projects such as the “2018 Kohaku Uta Gassen Grand Opening” and “Pokémon Go Global Teaser,” and the director is Ryohei Shingu, who has worked on music videos for Namie Amuro’s “Hero” and Keyakizaka46’s “Ambivalent.” In addition, a powerful group of creators is lined up, including the popular makeup artist Hazuki on social media, and the popular choreographer SACO MAKITA, who is involved in the dance choreography.
Set in a shrine, 4s4ki establishes a fictional religion called “Eyebrow Sect.” The religion teaches that having flashy hair will bring salvation, and the story depicts a ritual in which the guru 4s4ki sings and his followers dance wildly.
[4s4ki Comments]
This time, we rearranged TRF’s legendary song into a hyper-chaotic song in the Yaffle and 4s4ki style, without forgetting to respect the song! The music video also follows the intention of the song, and sublimates the way of surviving in modern society into art. I hope this work will be your reason for survival!
[Yaffle comment]
I was really enthusiastic about the project, as Monster Hunter has a large fan base around the world.
Furthermore, 4s4ki is a huge Monster Hunter fan, so we were able to have fun talking about the game while making it.
I’m really glad I was able to work with 4s4ki this time.
[Comment from Keiichi Motoyama]
1994.
TRF’s “survival dAnce”
“I’m sure you’ll find this town,” she sang with boundless cheerfulness.
Thirty years later, in 2024.
4s4ki repeats “survival dAnce” again.
“Explore this city and go crazy.”
“Survival dAnce” is a song for those who seek salvation in “this town.”
A moment of grunge,
Hyperpop simulation,
It fuses the song’s potential spirituality.
“You will all die tomorrow! It’s now or never!!!”
4s4ki, screaming during the MC, is truly a guru.
The Simulation Hypothesis as Dogma
By standing out in “this town,” it was copied and pasted into the database,
A new religion that seeks eternal youth.
Eye Flower Sect.
The more flashy your hair is, the better.
That’s the music video.
【release information】
4s4ki 『survival dAnce』
Release Date: 2024.06.12 (Fri.)
Tracklist:
1. survival dance
Produced by Yaffle
