Universal Music LLC (Headquarters: Shibuya-ku, Tokyo; President and CEO: Takashi Fujikura / Universal Music) is pleased to announce the launch of MUSIC TOUCH, a new music keychain product with a cassette tape motif. (Music Touch)” has been released.
“Music Keychain” is a keychain with a built-in NFC chip, and is a next-generation music product that allows you to access content simply by bringing your smartphone close to it. Seamless access to content is possible without the need to read text links or QR codes.
The newly released music keychain “MUSIC TOUCH” is an original Universal Music model created with a cassette tape motif. Available in five colors: red, yellow, green, blue, and white, it is a little more compact than an actual cassette tape, making it the perfect size to use as a keychain.
The built-in NFC chip is rewritable, allowing users to write their favorite content, such as the URL of a music distribution site or video site, as many times as they like. Anyone can easily rewrite content by installing the app “BUDDY” on their smartphone. In addition, a paper label sticker is affixed to the MUSIC TOUCH body, and it is possible to write on it with a pen.
MUSIC TOUCH is priced at 1,980 yen including tax, and will be on sale from December 18th (Wednesday) at 8 Tsutaya Home Appliances and Tsutaya Bookstore stores nationwide, as well as at Universal Music’s official mail order site UNIVERSAL MUSIC STORE.
■MUSIC TOUCH (all 5 colors)
Price: 1,980 yen (tax included)
Release date: Wednesday, December 18, 2024
Material: polycarbonate, iron, zinc alloy, brass
Publisher/distributor: Universal Music LLC
■What is the app “BUDDY”?
The app “BUDDY” is a smartphone app provided by TwoGate Co., Ltd. https://buddy-media.jp/ ). Enjoy special content from your favorite artists and voice actors, and share and recommend music and video URLs with friends by writing them to NFC.
Click here to download the app “BUDDY”
App Store: https://apps.apple.com/jp/app/id1621217095
Google Play: https://play.google.com/store/apps/details?id=com.twogate.buddy
■Sales store
Hakodate Tsutaya Bookstore
85-1 Ishikawacho, Hakodate, Hokkaido 041-0802
0138-47-2600
Urawa Tsutaya Bookstore
Atre Urawa 1700, 1-16-12 Takasago, Urawa-ku, Saitama-shi, Saitama 330-0063
048-789-7978
Roppongi Tsutaya Bookstore
Roppongi Keyakizaka Street, Roppongi Hills, 6-11-1 Roppongi, Minato-ku, Tokyo 106-0032
03-5775-1515
Nakameguro Tsutaya Bookstore
1-22-10 Kamimeguro, Meguro-ku, Tokyo 153-0051
03-6303-0940
Futakotamagawa Tsutaya Home Appliances
Futakotamagawa Rise SC Terrace Market, 1-14-1 Tamagawa, Setagaya-ku, Tokyo 158-0094
03-5491-8550
Daikanyama Tsutaya Bookstore
17-5 Sarugakucho, Shibuya-ku, 150-0033
03-3770-2525
Umeda Tsutaya Bookstore
LUCUA IRE 9F, 3-1-3 Umeda, Kita-ku, Osaka, Osaka 530-8558
06-4799-1800
Ropponmatsu Tsutaya Bookstore
4-2-1 Ropponmatsu 421 2F, Chuo-ku, Fukuoka City, Fukuoka Prefecture 810-0044
092-731-7760
UNIVERSAL MUSIC STORE (EC site)
Sales page: https://store.universal-music.co.jp/feature/music-touch/
■Inquiries regarding MUSIC TOUCH:
Universal Music Customer Service Center (Customer Consultation Desk)
https://support.universal-music.co.jp/hc/ja (Monday to Friday 10:00 to 18:00 *Excluding public holidays)
*Responses to inquiries will be sent via email.
*Depending on the content of your inquiry, it may take some time to reply.
*For inquiries regarding the app “BUDDY”, please contact TwoGate Co., Ltd. from the “Inquiries” in the app settings menu of the app “BUDDY”.
