Asobi Systems Co., Ltd. will be holding the music and culture festival “ASOBISYSTEM 18th Anniversary ASOBIEXPO 2025” (hereinafter referred to as ASOBIEXPO) at Makuhari Messe International Exhibition Hall 9-11 on Sunday, July 20th, 2025. The second performers have just been announced, and a pop-up store has been decided to be held at HMV&BOOKS SHIBUYA.
The idol project “KAWAII LAB.” has been decided to appear in this episode.CANDY TUNE,SWEET STEADYAnd a new unit by Matsumoto Karen (FRUITS ZIPPER) and Sakuraba Haruka (CUTIE STREET), who recently announced their debut.PiKi. OPENING SHOW:Kondo Natsuko, Kawani Shintsuki, Sunazuki Rinka, BalaIt has been decided that she will appear.
Ahead of the event, ASOBIEXPO posters will be jacking the Harajuku area for just one week starting Tuesday, July 8th. Furthermore, ad trucks will be running in Tokyo, Harajuku, Shibuya, Shinjuku, Ikebukuro and Akihabara areas from the end of June.
■ASOBIEXPO×HMV POP UP SHOP to be held!
To commemorate the event, it has been decided that the “ASOBIEXPO x HMV POP UP SHOP” will be held at HMV&BOOKS SHIBUYA on the 5th floor of Shibuya Modi from Saturday, July 5th to Monday, July 21st (national holiday). Kyary Pamyu Pamyu costumes will be displayed, merchandise from the new school leaders, CDs from the artists who appeared, and an original KAWAII LAB. name sticker machine that can only be found here.
In addition, limited edition goods for commemorative ASOBIEXPO will be sold at Loppi, which is located in Lawsons nationwide. Loppi exclusive original goods from ASOBIEXPO, new school leaders, KAWAII LAB. will be on sale from Tuesday, July 1st.
“ASOBISYSTEM 18th Anniversary ASOBIEXPO 2025
Performance date: Sunday, July 20th, 2025
Venue: Makuhari Messe International Exhibition Hall, Exhibition Hall 9-11
Doors open/Show start: Doors open 12:00/Show start 14:00
[Performers]
Kyary Pamyu Pamyu / New School Leaders / FRUITS ZIPPER / CANDY TUNE / SWEET STEADY / CUTIE STREET / KizunaAI / Toua / Klang Ruler / PiKi
OPENING SHOW: Kondo Natsuko / Kawani Shinatsuki / Sunazuki Rinka / bala
*The OPENING SHOW will perform live performances from the time of opening until the show begins. We recommend you visit early.
[Ticket information]
Pre-request advance
Price: Reserved seat ¥7,700 (tax included)
Reception period: 2025/6/24 (Tue) 12:00 – 2025/6/29 (Sun) 23:59
Play Guide: Lawson Ticket https://l-tike.com/asobiexpo/
*Payment is required for ages 6 and over. However, if a seat is required, one ticket per person, even under the age of 5 will be required.
Organised by: Asobi Systems Co., Ltd.
Sponsored by: KDDI Corporation / TELASA Corporation / JOYSOUND / Meiji Corporation / Marui Orimono Co., Ltd. (UP-T) / And Nine Corporation
Sponsored by: J-WAVE / TOKYO FM / Nippon Broadcasting
Inquiry: HOT STUFF PROMOTION (050-5211-6077)https://www.red-hot.ne.jp/
■Official website
■Official SNS
Instagram:https://www.instagram.com/asobisystem_official/
Facebook:https://www.facebook.com/Asobisystem/
■Hashtag
#ASOBIEXPO
Period: Saturday, July 5th – Monday, July 21st, 2025
Location: Inside HMV&BOOKS SHIBUYA, 5th floor, Shibuya Modi
Sales period: Tuesday, July 1st to Sunday, August 3rd, 2025
detail:https://www.lawson.co.jp/campaign/lop_asobi_expo/*Access can be made from 10:00am on Friday, June 27th.
