The jacket photo and artist photo of the latest single “I am I” by “Toua”, a new icon of Generation Z who leads new values, has been released! The music video premiere has also been decided! Keep an eye on Toua, who changes into various forms according to the song


“Toua”, who boasts over 3 million followers on social media, a free-spirited look and way of thinking that is not bound by gender, and unique movements and remarks, and is extremely popular among teenagers, will release the digital single “I am I” on Friday, July 26th. The jacket photo and artist photo have been released.

“I am I” jacket
Toua

The new song “I am I” is a hopeful song that expresses the importance of being proud of one’s individuality and enjoying self-expression through one’s own experiences. It is an urban pop song with a catchy chorus and a comfortable melody that you will never forget once you hear it, and a message from Toua to love yourself as you are.

The music video for “I am I” will premiere on his YouTube channel on Friday, July 26th at 8pm. The director of this work is Keisuke Shimizu, who is the creative director for the YouTube channel “THE FIRST TAKE” and the music documentary “Okaeri Ongakushitsu” on NHK General TV.

The positive messages that affirm all Toua, such as “Be yourself” and “Respect diversity,” are compiled not only in the lyrics but also in the music video. Toua’s various expressions are depicted, from a life-sized, simple appearance to a cool beauty, so be sure to pay attention to every scene. Toua herself is scheduled to participate in the commentary at the premiere.

A teaser for the music video has also been released on Instagram.

MV thumbnail
From the music video

Toua’s new song “I am I,” filled with positive messages, will be available on all streaming and download sites from Friday, July 26th.

Title: I am I

Artist: Toua

Release date: Friday, July 26, 2024

Streaming URL:https://lnk.to/IamI_Toua

[Music video premiere]

Friday, July 26, 2024 20:00

https://youtu.be/vNox2weQ2hk

<Profile>

With their gender-neutral, free-spirited appearance and way of thinking, as well as their unique movements and comments, Toua is immensely popular, especially among teenagers. “Ohayou deyansu,” a phrase launched by Toua, was selected as a trending word for young people from 2020 to 2021.

Furthermore, in 2021, “Kima Z” won first place in the word category of the “JC/JK Buzzword Awards,” and “Toua” won fifth place in the person category, achieving a double crown. In addition, Toua, who is good at makeup, posted a video on YouTube titled “Daily Makeup Part 2: From Ugly to Better Ugly,” which has been viewed an unprecedented 16 million times. In July 2022, the number of channel subscribers exceeded 1 million.

He is currently active in a variety of fields, including serving as creative director for the apparel brand “BG” since 2023.

Ranked 3rd in the YouTuber category of the trend ranking chosen by Gen Z for the first half of 2024.

TikTok:https://www.tiktok.com/@___2toua2___

Instagram:https://www.instagram.com/___2toua2___/

X:https://x.com/___2toua2___

YouTube:https://youtube.com/@___2toua2___



You May Also Like