[BE:FIRST]The music video for the new single “Masterplan” is the fastest to surpass 10 million views! #1 trend in Japan and the world!

The music video for 7-member dance and vocal group BE:FIRST’s latest song “Masterplan” released on April 22nd (Monday) has surpassed 10 million views, the fastest ever.

＜BE:FIRST / Masterplan -Music Video-＞


＜BE:FIRST / Masterplan Streaming & Download＞
https://BEFIRST.lnk.to/Masterplan

When the music video for “Masterplan” was released, its magnificent worldview, foreshadowing throughout, and choreography by members SOTA and ReiNa became a hot topic, and it continued to be ranked as the #1 trending music on YouTube. in. It ranked first in the domestic YouTube daily music video ranking (as of April 23rd), and was ranked 15th in the same global ranking (as of April 23rd). BE:FIRST has surpassed 10 million views at the fastest speed in history, setting a new personal record. Furthermore, when it exceeded 10 million views, there was an overflow of congratulations from BESTY (=BE:FIRST’s fan name) on SNS, and #Masterplan_BF_10M, which commemorated the 10 million views, became the number 1 trending song in Japan and around the world. .

The music video of this work is based on the song concept of “Masterplan”, which states that “BE:FIRST’s rapid progress from their debut until now was not a coincidence, but in fact, everything went according to plan”, and the music video is an homage scene from the music video of the past song. , the feat of their previous work “Mainstream” reaching 116 points on the music charts, and a scene hinting at the date of the Tokyo Dome performance.The story is carefully incorporated to make you feel that everything that has happened in BE:FIRST so far has been planned in advance. Expressed in video.

In the final cherry blossom tree scene, which expresses the worldview of the song and BE:FIRST’s signature Made in Japan feel, the cherry blossom tree breaks through the concrete ground and stands out with seven sturdy trees symbolizing the seven members of BE:FIRST. At the tips of the branches, cherry blossoms are in full bloom. This is a masterpiece that challenges the fusion of BE:FIRST’s “HIPHOP” and “Made in Japan” “Japaneseness” to create a song that is a statement of intent to the world.

In addition to the Music Video, YouTube is also releasing Dance Performance and Dance Practice, where you can fully enjoy BE:FIRST’s most difficult choreography ever. Behind The Scenes, which includes behind-the-scenes footage of the music video and jacket shooting, is also available. I hope you enjoy it all.

＜BE:FIRST / Masterplan -Dance Performance-＞


＜BE:FIRST / Masterplan -Dance Practice-＞


＜BE:FIRST / Masterplan -Behind The Scenes-＞


“Masterplan” was first performed at his first Tokyo Dome performance, and is a sequel to “Boom Boom Back” and “Mainstream,” and together they created challenging songs such as “Gifted.,” “BF is…” and “Mainstream.” BE:FIRST’s musicality has created their own style, making the trajectory they have followed so far inevitable, with a tight oriental beat by Ryosuke “Dr.R” Sakai, a music producer who has been working for many years It is a HIP HOP tune that forms the basis of .

Continuing from the previous work “Mainstream”, the choreography for this work is by members SOTA and ReiNa, who is active worldwide and has choreographed for Stray Kids and NCT U. Dance Practice video recorded at a fixed point, which can be said to be the most difficult choreography in BE:FIRST history. The powerful dance performance is a must-see.

In addition to “Masterplan,” this work also includes “Glorious,” which was the cheering song for the 102nd National High School Soccer Championship, composed by members MANATO and JUNON, and with LEO participating in the lyrics, and ONE PIECE CARD GAME×BE:FIRST. COLLABORATION SONG “Set Sail” in which SHUNTO and RYUHEI participated in writing the lyrics, and BE:FIRST’s first solo song “Nova Flame ~One of the BE:ST-01 JUNON~” in which JUNON also participated in the songwriting. A total of 4 songs are included.


https://befirst-sp.com/masterplan/


https://befirst.tokyo/news/masterplan_downloadcp/


https://befirst.tokyo/news/masterplan_streamingcp/

Be sure to keep an eye on BE:FIRST, which continues to attract attention with its creativity.

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BE:FIRST new single “Masterplan”
2024/04/24
Label: B-ME

▼Click here to purchase
https://befirst.lnk.to/ConceptSingle

(common to all product numbers)
・Masterplan
・Set Sail / ONE PIECE CARD GAME×BE:FIRST COLLABORATION SONG
・Glorious / 102nd National High School Soccer Championship Cheer Song
・Nova Flame ~One of the BE:ST-01 JUNON~

Scheduled to include 4 songs

[SG+DVD (compatible with Sumapura)]
Product number: AVCD-61425/B
Price: ¥3,740 (tax included) ¥3,400 (tax excluded)
Initial specifications: paper jacket
Initial bonus (enclosed): Trading card A (all 7 types included)
First time application benefit: Application lottery benefit serial code

[SG+Blu-ray Disc (Smapura compatible)]
Product number: AVCD-61426/B
Price: ¥3,740 (tax included) ¥3,400 (tax excluded)
Initial specifications: Digipack
Initial bonus (enclosed): Trading card A (all 7 types included)
First time application benefit: Application lottery benefit serial code