The fashion media “JJ,” which was first published in 1975, celebrated its 50th anniversary on Friday, April 25th, 2025.
I did. This year marks the milestone, the launch of a gorgeous key visual and a dedicated next-generation model
HIAN is in charge of Planning/Produce for the 50th Anniversary Project, and is currently undergoing various projects. Since its inception, we have continued to pursue shortcuts to becoming a wonderful adult, and in the future, we will focus on the web media “JJnet” to propose values that will “enjoy yourself and enjoy free fashion.”
This year marks the 50th anniversary of the year, and JJ has been continuing to share fashion and views
In addition to various projects that use the latest entertainment information such as tee, life plans, music and events, we also offer many fun projects, such as projects in collaboration with popular characters.
A collection of all the dedicated JJ models from the past!
The gorgeous and fashionable “JJ 50th Anniversary Key Visual” has been created by world-renowned photographer Leslie Key and top art director Akiyama Tsugiyoshi!
This “50th Anniversary Key Visual” was created through a glamorous collaboration between Kaku Chikako and Fujiwara Norika, who have built up the history of JJ up to now, and Leslie Key, a global photographer who has worked together as a member of the JJ’s history, as well as Akiyama Tsugi, Japan’s top art director! Please be sure to check out the 50th Anniversary Key Visual, which brings together a total of 12 former exclusive models, dressed in gorgeous fashion and the magnificent styling of JJ’s logo art, which materializes a stunning celebration!
■JJ 50th Anniversary Key Visual
Camera: Leslie Key
Design: Akiyama Tsugiyoshi (Daily Fresh/Creative Director)
Participating models: Kaku Chikako, Fujiwara Norika, Kakei Miwako, Fujii Hagika, Fujii Natsuko, Kikukawa Lisa, Gabby,
NiKi (9 exclusive models from JJ)
Lee Na-woon, Ho Ji-won, Matsukawa Hoshi ([JJ 50th Anniversary]3 new exclusive models)

Leslie KEE
Born in Singapore. As a photographer, he works in various countries around the world, focusing on art, fashion, advertising photography, and video directors. The East Japan Charity photo book “LOVE&HOPE” (2012) was the 40th APA Minister of Economy, Trade and Industry Award.
His photographic and art magazine series, “SUPER,” is actively collaborating with companies around the world and fashion designers such as YOHJI YAMAMOTO.
Three new exclusive models have been decided that represent the next generation of “JJ”!
[JJ 50th Anniversary]Exclusive models: Lee Na-woon, Ho Ji-won, and Matsukawa Hoshi
Fashion media “JJ” continues to provide shortcuts to becoming a wonderful adult, including fashion, beauty, life plans and the latest entertainment information for women in their 20s who wear trendy fashion elegantly, creating new value for the future of “JJ” and fashion media. On Friday, April 25th, 2025, when the company celebrates its 50th anniversary, three exclusive models have been selected, the next generation symbols of the JJ 50th Anniversary.

Center: Lee Na-woon
Right: Ho Ji Won
Left: Matsukawa Hoshi
[JJ 50th Anniversary]Exclusive model profile

Lee Naeun
Date of birth: May 5, 1999 (age 25)
Height: 167cm
Affiliation: Nam Actors
He has appeared in many other films including the Korean drama “I Found By Crime”.
He is also active in hosting the Korean TV program SBS’s “Popular Kayo.”

HUH JIWON
Date of birth: July 1, 2000 (age 24)
Height: 165cm
Affiliation: JW2B
The popular Korean girl group “Cherry Bullet”
Former member (center) and her appearance on Girlsplanet999 has become a hot topic.

Matsukawa Hoshi (MATSUKAWA AKARI)
Date of birth: October 10, 1996 (age 28)
Height: 157cm
Affiliation: WYS Relation
In addition to appearing in dramas and films as an actor,
She is active in a wide range of ways as a model and beauty salon.
Camera: Leslie Key
Design: Akiyama Tsugiyoshi (Daily Fresh/Creative Director)
Produced by: Daisuke “DAIS” Miyachi