A promotional movie for Audio-Technica’s completely wireless earphones “ATH-CKS50TW2” has been released.
The “ATH-CKS50TW2”, a new addition to the “SOLID BASS” series that allows you to enjoy overwhelming low-frequency expression, is a new style of earphones designed to help you enjoy music and deep bass in the shortest and fastest way possible. Overturning the conventional wisdom of carrying complete wireless earphones with a charging case, these new headphones allow you to carry them around with just the earphones and enjoy music anytime, anywhere throughout the day.
Equipped with the unique function “Magnetic Switch (TM) (PAT.P)*¹” to achieve this style. It has an innovative mechanism: when you take out the earphones and move them apart to the left and right, the power turns on, and when you attach them with a magnet, the power turns off. By combining this with the industry’s highest class*3 long battery, which allows you to use the earphones alone for up to 25 hours*2, you can leave the charging case at home and use the earphones without worrying about the battery level.
*¹ “Magnetic Switch” is a registered trademark of Audio-Technica.
*² When playing music. Varies depending on usage conditions.
*³ As of October 2024, according to Audio-Technica research. When using the earphones alone with the noise canceling function turned off.
The promotional movie released today introduces this new earphone style through Yuki Chiba’s 25 hours. It depicts a real day in Chiba, who loves his hometown, and spends his time mainly in the Oji area of Kita Ward. Along with the music, this is a valuable video that shows Chiba’s daily life, where she continues to be active from morning to night and the next morning.
In conjunction with the release of the promotional movie, a special website will also be opened from today. 25 topics related to Chiba, including the behind-the-scenes stories of the promotional movie, and the playlist “25 Toberootos Selected by Yuki Chiba” selected by Chiba for “ATH-CKS50TW2” have also been released. Additionally, special content will be posted on the official Instagram Stories for 25 hours from 10am on Friday, October 11th to 11am on Saturday, October 12th. Check this out as well.
■Audio-Technica:Instagram
