MC Matsushima, Rakugo, SAM, ERONE, Rude-α and others participate in the second “#ZIMA_X” project

The video for “en/en Hood” has been released as the second installment of the project “#ZIMA_X” by the premium low alcohol beverage “ZIMA”.

ZIMA’s brand copy “MADE TO MIX” has the meaning of “mixing various possibilities and values through culture, food, etc., and enjoying diversity.” “#ZIMA_X”, which started in August 2024, is a project launched by ZIMA to create a new path created by the intersection of various cultures.

The second part of the project, “En Hood”, has the theme of “MADE TO MIX” mentioned above, and features five rappers and MCs who are making waves all over the country: Matsushima, Yasuto aka Rakugo, SAM, ERONE, and Rude-α. participated. To the beat of “en/en” produced by peko (Kuroi/Umeda Cipher), each rapper will deliver their lyrics with their feelings and pride for their hometown. “ZIMA JAPAN” from today, January 27th (Monday)Official YouTubeIt will be released sequentially on each official SNS. Let’s check out the passionate messages of the five people along with ZIMA.

[#ZIMA_X_SAM]
苑/en HOOD🎶 Japan is divided into 5 areas.
Representative rappers from each region are peko (@peko_sugarless ) I rapped with lyrics about my love for my hometown over the beat of “Soon” produced by ♪

The East Japan representative is SAM, who grew up in Tochigi Prefecture (@perlife_sam)! … pic.twitter.com/VuRgdKkxJE

— Hakutsuru Sake Brewery[Official]Sake maker🍶 (@hakutsuru_sake) January 27, 2025

[MC Matsushima comment]

Hello! How are you doing? I recently participated in a song called “en/en” in ZIMA’s project called ZIMA_X! I rapped 32 bars to the beat of Umeda Cipher’s pekoyan. The theme is that rappers from all over the world connect through ZIMA, and we are promoting Kiyota Ward, Sapporo! Please take a look!

[Yasuto aka Rakugo Comment]

This time, I performed a 32-bar Verse Kick with peko’s beat at ZIMA_X “En/en”! It contains the feeling of climbing up from Gifu, which is in the middle of connecting the north, south, east, and west! I hope as many people as possible listen to it! is!

[SAM comment]

I participated in ZIMA_X’s project. I wrote it in my own way, so I would be happy if you could listen to it!

[ERONE comment]

ZIMA, the taste of youth. In the past, when you went to a club, you would start with ZIMA. Add lemon or liqueur. As time passed, I joined ZIMA_X’s song “Sono/en” with the rhyme!

[Rude-α comment]

I kicked Verse with ZIMA_X’s project. “En” was a song that SKRYU participated in, so I was invited to play it when we went to the sauna, and people were surprised and said, “That’s my beat, why not?” I’ve put together a Verse about Hood and his past 10 years of RAP life, so please listen to it! Also, I really like alcohol, so I let him drink as much as he wanted while filming.