■There will also be a giveaway campaign where you can win autographed merchandise from MAZZEL!
MAZZEL was appointed as the advertising model for L’Oreal Paris’ hair color “OLEO-LUXE”. In conjunction with this, a special video was released on July 2nd.
“OLEO LUXE” is an advanced oil-based hair coloring product that challenges the conventional notion of self-coloring. MAZZEL, who was selected as the advertising model, is a group with energy that seeks to express individuality beyond the conventional notion of a boy band, and by teaming up with the group, they expressed their shared thoughts.
This special movie uses MAZZEL’s song “Parade” and combines the appeal of “OLEO-LUXE” with MAZZEL’s individuality to create an impactful performance.
The brand site also features comments from MAZZEL members during the shoot. Behind-the-scenes footage that cannot be seen in the main feature will also be released in due course. In addition, a giveaway campaign will be held where you can win autographed goods and more.
MAZZEL x OLEOLUXE brand site
https://www.lorealparisjapan.jp/202407_oleor-mazzel
MAZZEL OFFICIAL SITE
https://mazzel.tokyo/