IVE's 2nd Japanese EP title song "CRUSH" will be released in advance and the music video will premiere.

■The MV is composed of four situations!

The title track “CRUSH” from IVE’s second Japanese EP “ALIVE” will be available for pre-release on August 7th. The second distribution campaign has also started.

The title song “CRUSH” is filled with the excitement of love, and is a bright, refreshing pop song that is perfect for the summer. It features a soft and pop atmosphere that has never been seen in their previous songs.

It has also been announced that the music video for this song will premiere on YouTube at 9pm on August 7th.

This music video is composed of four situations, starting with the awakening scene. In addition to the scene of them dancing gracefully in white outfits, other highlights include scenes of them playing on bicycles and with soap bubbles, and their lovely appearances spending their time in the living room. Also pay attention to the choreography in the chorus, where the hands move gracefully in a staggered pattern to the rhythm.

The second Japanese EP, “ALIVE,” will be released on August 28th. In addition to the title song “CRUSH,” the album will include the Japanese versions of the TV anime “Pokémon” opening theme “Will,” as well as the hit songs “I AM,” “Off The Record,” and “Baddie.” The download jacket has also been released.

IVE will perform at SUMMER SONIC 2024 on August 17th and 18th. On September 4th and 5th, they will perform at the Tokyo Dome, the final show of their world tour, IVE THE 1ST WORLD TOUR ‘SHOW WHAT I HAVE’ IN JAPAN.

Additionally, on September 7th, she will make her first appearance at the 39th Mynavi Tokyo Girls Collection 2024 AUTUMN/WINTER, which will be held at Saitama Super Arena.