NewJeans appears in Lotte “ZERO” new TV commercial! 5 people enjoy snacks in a natural way



■NewJeans will also start a SNS campaign from May 13th with quiz questions related to “ZERO”!

NewJeans has appointed her as a new advertising model for the Lotte “ZERO” brand. The new TV commercials “This is Delicious ZERO Chocolate Edition” (15 seconds) and “This is Delicious ZERO Ice Edition” (15 seconds) will be released on the “ZERO” brand website from May 9th, and nationwide from May 13th. It will start airing.

In “This is Delicious ZERO Chocolate Edition,” the members looked happily at the “ZERO” sweets spread out all over the table, just like at a party, and chose the bar-type chocolate Zero. It depicts member HANNI taking a bite and smiling.

On the other hand, in “This is Delicious ZERO Ice Cream”, the scene changes to a dance lesson studio, and MINJI and HANNI appear with a wagon full of “ZERO” ice cream to the members who are taking a break. While each of them selected the Zero Mini Cup and happily took selfies, HAERIN was the first to enjoy the ice cream.

In this TV commercial, the five members of NewJeans are shown enjoying “ZERO” in a friendly and natural way, and show the value of being delicious despite having zero sugar and “In this day and age, more and more people are concerned about their bodies even during snack time.” It conveys the new appeal of “ZERO”, which is a snack that can be eaten naturally and effortlessly.

In addition, “Right Now”, a song from NewJeans’ Japan debut double single released on June 21st, will be used as the CM song. The singing part of this song was released for the first time. “Right Now” has an addictive up-tempo melody that you won’t forget once you hear it, livening up the members as they enjoy “ZERO.”

Furthermore, the WEB CM “This is Delicious ZERO Edition” will be released from May 13th. Pay attention to the big smiles on the faces of each of the five members as they taste the “ZERO” brand products.

Also, from May 13th, NewJeans will start an SNS campaign in which they will ask quizzes about “ZERO”.

On Lotte’s official X (formerly Twitter), NewJeans members asked questions related to “ZERO”. The questions are quite difficult, such as “What year was ZERO first released in Japan?”, but the members gradually show panels with hints as time passes. The five people show each other hints while having fun playing little pranks on each other, such as quickly hiding some of the hints written on the panel with their hands, or pretending to open the panel and then immediately turning it over. Let’s have fun too.

■NewJeans Comments
Hello, this is NewJeans! (All)
This time, we at NewJeans will be the new advertising model for Lotte “ZERO”! (HAERIN)
“ZERO” comes in many varieties, including chocolate and ice cream, so I was really excited when I was filming! (HANNI)
I was surprised at how satisfyingly delicious all of the products were, even though they had zero sugar and sugar! (MINJI)
It was a really fun shoot as we were able to eat all kinds of delicious sweets with everyone! (HYEIN)
I would be happy if you would like “ZERO” and New Jeans even more after watching the commercial! (DANIELLE)
This is delicious ZERO! (All)


release information

2024.05.24 ON SALE
SINGLE“How Sweet”

2024.06.21 ON SALE
SINGLE“Supernatural”


Lotte “ZERO” brand site
https://www.lotte.co.jp/products/brand/zero/

Lotte OFFICIAL X (old Twitter)
https://twitter.com/lotte_koibito

New Jeans JAPAN OFFICIAL SITE
https://www.newjeans.jp/



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