Snow Man Shota Watanabe becomes Swarovski's first Japan ambassador! Announcement of joyful comments

■“As an idol in the world of entertainment, I will do my best to match the sparkle and shine of Swarovski jewelry.” (Shota Watanabe)

Snow Man’s Shota Watanabe has been appointed as Swarovski’s first Japan ambassador. This is the first time Swarovski Japan Co., Ltd. has appointed an ambassador.

Shota Watanabe is part of the first male artist group in history to have two consecutive single CDs sell a million copies in their first week, and continues to lead the Japanese entertainment scene with his amazing singing ability and powerful dance moves. are.

A charismatic pop icon, Watanabe perfectly embodies the joyful spirit and values of the Swarovski brand.

For more than a century, Swarovski has added dazzling stardom to the most glittering moments of pop culture in the worlds of fashion, film and entertainment.

Since his debut in 2020, Shota Watanabe has continued to make efforts to refine his shining personality, showing various faces like the facets of a crystal and bringing pleasant surprises to viewers. It matches perfectly with the evolution of Crystal’s artistry through savoir-faire.

As part of his appointment as the Swarovski Japan Ambassador, Shota Watanabe will be wearing the iconic Millenia necklace, and will be expressing the vision of Swarovski Global Creative Director Giovanna Engelbart in Japan. He comments like this.

■Shota Watanabe comment
I am truly happy and honored to have been appointed as the Japan Ambassador for Swarovski, a company that has valued its involvement in many entertainment scenes since its founding in 1895. As an idol in the world of entertainment, I will do my best to match the sparkle and shine of Swarovski jewelry. I would like to convey to as many people as possible the brilliance and charm of Swarovski, and the joy and enjoyment of wearing it.