Snow Man Ren Meguro and Haruna Kawaguchi celebrate the launch of Fendi “Peekaboo” campaign

■Snow Man Meguro Ren and Kawaguchi Haruna captivate with visuals that highlight Fendi’s iconic bag “Peekaboo”!

Snow Man Ren Meguro and Haruna Kawaguchi, who serve as Fendi’s Japan brand ambassadors, celebrated the launch of the 2024 fall/winter season’s iconic bag “Peekaboo” campaign.

FENDI, a luxury brand representing Rome, Italy, will launch a campaign for the fall/winter 2024 season globally on October 10th for the timeless and beloved Maison’s iconic bag “Peekaboo.” Prior to this, celebrities and influencers from around the world celebrated the day on social media with the Maison’s iconic bag, Peekaboo.

From Japan, Ren Meguro and Haruna Kawaguchi, who serve as Japan brand ambassadors, will be participating.

Ren Meguro selected the Peekaboo Icy Youth Mall from the Maison’s iconic Selleria line, which interprets the techniques and craftsmanship of traditional Roman harness makers. It is characterized by handmade bold tone-on-tone macro stitching, and is popular for its classic style that can be matched with any style.

Haruna Kawaguchi selected “Peekaboo Soft”, a new item from Fendi’s 2024-25 Fall/Winter Women’s Collection. The design has been updated to a beautiful, softer version, and the adjustable long handle allows it to be worn over the shoulder. Furthermore, the “Fendi knot” is added to complete the look.

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