Toshinobu Kubota's first new song in 3 years and 8 months will be the CM song for the 100th anniversary collection of "CITIZEN" brand watches "LAYERS of TIME"

■“The life that we have cultivated over the years through joys and sorrows has been replaced with one thick GROOVE (Beat), and ‘the Beat of Life’ has been created.” (Toshinobu Kubota)

Toshinobu Kubota will digitally release “the Beat of Life”, his first new song in 3 years and 8 months, on June 19th.

“The Beat of Life” is a song written as a commercial song for “LAYERS of TIME,” a cross-brand collection commemorating the 100th anniversary of “CITIZEN” brand watches, and was inspired by the theme of “LAYERS of TIME.”

The theme of “LAYERS of TIME” is likened to life (one thick beat), resulting in a profound and groovy song unique to Toshinobu Kubota.

“I have no regrets at all,” he says, accepting the path of hardship and joy and moving forward toward the future. The warm and encouraging lyrics convey the heart-warming sense of affirmation and the brave determination for each person’s history and what lies ahead.

The CITIZEN version of the music video will also be released on May 17th. Be sure to check out Kubota moving to the groove-filled sound in various situations.

■Toshinobu Kubota comment
I created a commercial song for CITIZEN’s collection “LAYERS of TIME” commemorating the 100th anniversary of the brand’s watches. I’m very honored.
Inspired by CITIZEN’s theme of “Layering of time” and “People are polished by time”, we have replaced the life we have cultivated over the years through joys and sorrows with one thick GROOVE (Beat). , “the Beat of Life” was created.
It’s a passionate performance. Enjoy it with your whole body.