■The original version of the MV exceeded 10 million views within 16 hours of release!
ILLIT is creating a highly addictive performance with a performance that includes a lot of kitsch.
On November 17th, ILLIT released the performance MV for their follow-up song “Tick-Tack” from their 2nd mini album “I’LL LIKE YOU” on HYBE LABELS’ YouTube channel.
In the video, ILLIT performs choreography that can be played along with unique mechanical sounds, dominating the audience from beginning to end. They performed in a variety of ways in the locker space and tennis court, which were the main stages of the “Tick-Tack” MV, stimulating fans’ desire to play on loop.
The addictive lyrics and melody, such as “Tick tack ti-tack tick tack-ta-tick tack”, stick in my ear more than anything else. In line with this phrase, ILLIT expressed a free and lively charm through rich facial expressions, point choreography that allows them to move their fingers as if taking a photo, and the “In-In-I-Nai-Boo Dance” where they hide their faces with their hands.
The key choreography of this song has received a lot of attention mainly on short-form platforms such as TikTok, and there are signs of a dance challenge boom.
“Tick-Tack” is a pop genre song that incorporates my true feelings that change from moment to moment. The song’s lyrics compare the complicated situation where the side you want to show and the side you want to hide to a rocker in a hurry. ILLIT’s realistic image of trying to look like an adult resonated with people of the same generation, and the MV exceeded 10 million views within 16 hours of its release.
ILLIT has also appeared on KBS2’s “Music Bank” and MBC’s “Show!” They have left a strong impression by performing “Tick-Tack” on various programs such as “The Center of K-Pop” and SBS “Inkigayo.”
(P)&(C) BELIFT LAB Inc.
Release information
2024.10.22 ON SALE
MINI ALBUM『I’LL LIKE YOU』
Korean release date: October 21st
2024.10.28 ON SALE
DIGITAL EP“Cherish (My Love) (Remixes)”
ILLIT OFFICIAL SITE
https://illit-official.jp