Kirin Beer will begin airing the new TV commercial for “KIRIN Premium Gin Soda Mori no Ka” (Forest of the Heart) nationwide from Tuesday, August 27, 2024, featuring actor Issei Takahashi and actor/model Ayaka Miyoshi. The commercial is based on the concept of “a premium gin soda that brings refreshment and healing with the refreshing taste and light carbonation of 100% juniper berry*1 gin.”
The commercial video will also be released on the “KIRIN Premium Gin Soda Mori no Ka” brand site from the same day.
*1 Percentage of botanical ingredients in gin
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Concept and highlights
This is the first time that Takahashi Issei and Miyoshi Ayaka have acted together. Pay attention to the calm dialogue between the two, which blends in with the magnificent nature.
This commercial features refreshing and impressive scenes of buds and bubbles rising from a magnificent forest, expressing the transparent worldview of “Mori no Ka”. In a magnificent forest that makes you want to take a deep breath, Miyoshi asks, “Do you know what a really delicious gin soda is?” The story unfolds as Miyoshi leads Takahashi into the forest, conveying the refreshing feeling of “KIRIN Premium Gin Soda Mori no Ka, a clear gin soda bursting with the scent of the forest”. Although they don’t say many words, pay attention to the captivating and calm exchange, and the transparent appearance of the two of them, surrounded by the forest and nature, refreshed in both mind and body. In addition, the commercial uses an arrangement of Quruli’s “Bara no Hana”. Experience the refreshing feeling of the wind blowing through the forest with this song.
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Storyboard
Mori no Ka Gin Soda Kokoro no Mori 30 seconds
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Filming episode
This commercial leaves an impression with a magnificent forest. The actual filming took place in Tannodaira, Shizuoka Prefecture, an area of vast nature. Although there were concerns about filming as rain was originally forecast for the day, it turned out to be a glorious sunny day. Takahashi and Miyoshi walked through the refreshing forest, bathed in sunlight filtering through the trees. For the shoot at the top of a mountain, the pair picked up a bottle of Mori no Kaori, which fizzed with the magnificent view, and their expressions naturally brightened. Takahashi and Miyoshi looked relaxed throughout the shoot, with smiles constantly appearing on set.
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New TV commercial overview
・CM title: Mori no Ka Gin Soda Kokoro no Mori (30 seconds, 15 seconds)
Cast: Issei Takahashi, Ayaka Miyoshi
・Song: Rose Flower
・Broadcast start date: Tuesday, August 27, 2024
Broadcast area: Nationwide (excluding some areas)
・YouTube URL
30 seconds of commercial break:https://youtu.be/l8yt93FzMdw
15 second commercial break:https://youtu.be/AR9c5oS8awM
Making of:https://youtu.be/RJ7EdtxBQgU
・Brand site:https://www.kirin.co.jp/alcohol/rtd/morinoka/
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Cast Profile
・Takahashi Issei
Born in Tokyo in 1980.
He has been active in a wide range of dramas, movies, and stage productions. He won the 45th Kikuta Kazuo Theater Award for the stage production “Shakespeare in Tenpo 12” (20) and the 29th Yomiuri Theater Award for Best Actor for NODA・MAP’s “Fakespeare” (22). His recent major appearances include the dramas “Rohan Kishibe Doesn’t Move” (20, 21, 22, 24), “Futari wa Koisenu” (22), “Snow Country -SNOW COUNTRY-” (22), “Invisible” (22), “6 Seconds of Trajectory – Fireworks Maker Seitaro Mochizuki’s Melancholy” (23), “6 Seconds of Trajectory – Fireworks Maker Seitaro Mochizuki’s Second Melancholy” (24), “Black Jack” (24), the movies “Wife of a Spy” (20), “Rohan Kishibe Goes to the Louvre” (23), the stage production “2020 (2022)” (22), NODA・MAP’s “Rabbit, Running on the Waves” (23), and others.
・Ayaka Miyoshi
In 2010, she was selected as an exclusive model for the magazine “Seventeen”. After graduating from the magazine, she continued to model for various magazines, including as the cover girl for “25ans Wedding”.
In 2012, she won the Newcomer Award at the 67th Mainichi Film Awards Sponichi Grand Prix for her role in the film Good Morning Evian!
In 2013, she won the Best Newcomer Award at the 35th Yokohama Film Festival for her role in the film “Tabidachi no Shimauta ~Jufuino Haru~.”
In recent years, he has appeared in many popular works, including Netflix’s “Alice in Borderland.” In 2021, he made his debut as a film director, working on “inside you” for the short film production project “MIRRORLIAR FILMS.”
In 2023, she will star in the Japanese-Korean co-production film “Knuckle Girl” on Prime Video, followed by the film “Sensei no Shiroi Uso” in July 2024 and the film “Honshin” on November 8th of the same year.
She is currently the Japan ambassador for Tiffany & Co., appears in shows for overseas brands, appears in commercials in Greater China, and is active on social media, making her active not only in Japan but around the world.
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About “KIRIN Premium Gin and Soda Mori no Kaori”
“KIRIN Premium Gin Soda Mori no Ka” is a premium gin and soda made from 100% juniper berries, with a refreshing coolness and light carbonation, like taking a deep breath in the forest. It is free of impurities and has a refreshing, easy-to-drink taste that goes well with meals. “KIRIN Premium GIN Mori no Ka” is made by carefully coarsely grinding juniper berries, which are the key to the deliciousness of gin, and combining “botanical immersion distillation” and “steam injection distillation” in a still, using the Kirin Group’s unique technology to bring out the refreshing, cool aroma to the fullest.
■KIRIN Premium Gin and Soda Mori no Ka (Morino Ka) Details
・A special gin made with 100% juniper berries, an essential botanical for gin.
I am using it.
・The refreshing coolness of gin combined with the aroma of lemon and lime creates a refreshing taste that goes well with meals.
Premium gin and soda.
■What are juniper berries?
Used to flavor gin, its Japanese name is Seiyounezu
It is the fruit of a coniferous tree.
Eastern Europe and the Tuscany region of Italy are known as major production areas.
In addition to the refreshing forest feel characteristic of gin, it also has notes of spices and citrus fruits.
Contains fragrance ingredients.
1. Product name: KIRIN Premium Gin and Soda Mori no Kaori
2. Release date: Tuesday, August 27, 2024
3. Sales area: Nationwide
4. Capacity/Container: 350ml/can, 500ml/can
5. Price: Open price
6. Alcohol content: 7%
7. Pure alcohol content: 350ml can: 19.6g, 500ml can: 28g
8. Manufacturing plants: Kirin Beer Sendai Plant, Toride Plant, Nagoya Plant, Okayama Plant, Kirin Distillery Fuji Gotemba Distillery (planned)