Recochoku builds “Recochoku play” a license scheme for corporate master discs based on singing as a new business, and begins offering it to various karaoke equipment manufacturers


Recochoku Co., Ltd. (Head Office: Shibuya-ku, Tokyo; CEO: Itabashi Toru; hereinafter referred to as Recochoku) is establishing a corporate license scheme called “Recochoku play,” which is intended to be sung on the original disc, and is now offering it to karaoke equipment manufacturers.

The first installment will be available to Koshidaka Digital Co., Ltd. (Tokyo Head Office: Shibuya-ku, Tokyo; President and CEO: Koshidaka Rishi), which operates the digital business at Koshidaka Holdings, which operates Karaoke Maneki Neko, and has been released as a new feature that will be implemented on the company’s entertainment platform “E-bo” (pronounced by E-bo), which will be operated by the company, and will be released as a new feature that will create new customer experiences.

Background of the launch of “Recochoku play”

Recochoku was founded in 2001 with a joint investment by major domestic record companies. At the time, “ringtones” that used sound sources in the MIDI (Musical Instrument Digital Interface) format were at their peak when viewing songs on mobile phones. However, MIDI audio sources were not returned or distributed to neighboring authors. In light of this situation, we have contributed to the sound development of the music distribution market by launching and deploying a “ring-uta” service that allows you to enjoy music on your mobile phone using CD audio (master disc) with the aim of appropriate distribution of royalties to rights holders.

The scheme “Recochoku play,” which will be available as a new business in June 2025, will also be distributing royalties to the original authorized users by utilizing the original disc usage scheme, which has been granted regular permission from the original disc holders, in addition to the “MIDI audio sources” currently being used at karaoke.

In addition, music fans will have the potential to offer unprecedented number of songs that can be achieved through streaming the original, as well as the possibility of providing high-quality music, dramatically improving customer experiences, and new music experiences through karaoke.

As a result, we aim to contribute to the music market by increasing the number of karaoke users, and by expanding the music market.

The first installment of “Karaoke Maneki Neko” will be introduced at some stores

As the first part of this scheme, it can be used at stores that have the entertainment platform “E-bo” of Karaoke Maneki Neko, a karaoke chain operated by Koshidaka Co., Ltd. (※). “E-bo” is a karaoke device developed and introduced by Koshidaka Digital Co., Ltd. in November 2024, and can be selected from the “Karaoke Maneki Neko App” by linking it with the user’s smartphone.

The “E-bo” features a “interaction mode” that automatically adjusts the vocal volume of the original according to the microphone input volume. This allows you to enjoy a new feeling like you’re duetting with an artist. Furthermore, the Karaoke Maneki Neko App is also linked to Recochoku’s download site, allowing you to download and purchase songs on the spot.

*Please check the Maneki Neko app or other stores that are available.

“E-bo” official website:https://www.karaokemanekineko.jp/campaign/e-bo/

Following Koshidaka’s entertainment platform “E-bo”, Recochoku will continue to provide this scheme to karaoke businesses in the future, contributing to the realization of the mission of “maximum revitalizing the music market.”

Overview of “Recochoku play”

■Service name: Recochoku play (Recochoku play)

■Service launch date: June 30, 2025

■Provided: A license scheme for corporate master discs based on singing

About Recochoku

Under the mission of “Maximum revitalizing the music market,” Recochoku is developing a digital solution business that aims to support business to rights holders, including music distribution businesses for individuals and businesses, and services planning using blockchain technology. In addition, our subsidiary Eggs Co., Ltd. provides a wide range of activities, including providing audio source distribution for indie artists and monetization support. As a digital solution company originating in the Japanese music industry, the Recochoku Group will support the development of music culture from various angles.

Company name: Recochoku Co., Ltd.

Location: 7th floor, Aoyama Oval Building, 5-52-2 Jingumae, Shibuya-ku, Tokyo

Representative: President and CEO Itabashi Toru

Business content: Planning and management of music distribution services, planning and management of content and services, etc.

URL:https://recochoku.jp/corporate/

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