The other day, as soon as the music video for “Zettai Idol Quit” was released, the title track of their long-awaited 17th single, which will be released on Wednesday, July 31st, it reached 1 million views in just 24 hours, the fastest in their history (ranking first on YouTube’s “Trending Videos” and fourth in Japan’s “Rapidly Rising Music”). The video has now exceeded 6.25 million views, and their momentum is unstoppable.
“Never Quit Being an Idol” has been a hot topic, having reached number one on the music distribution service LINE MUSIC’s Top 100 Daily Songs and hitting a record high of 10 million daily plays on TikTok. A special release event for the song was held at Yodobashi Camera Multimedia Umeda store in Osaka.
This event is a first-come, first-served event for those who pre-ordered “Never Quit Being an Idol” on the day, and the lucky users who managed to get a ticket can participate in a farewell party with the band members. Today, it was held at Yodobashi Camera Multimedia Umeda store in Osaka, with members Ooba Kana, Otoshima Risa, and Noguchi Iori in attendance, and many fans rushed to take part in this special occasion. Tomorrow, July 18th (Thursday), members Saito Kirara, Takamatsu Hitomi, and Morohashi Sana will participate at the Nagoya City Small and Medium Enterprise Promotion Center Fukiage Hall in Aichi, and next week, on July 26th (Friday), it will be held at Tower Records Shibuya store in Tokyo, with Otani Emiri, Sasaki Maika, Takiwaki Shoko, and Yamamoto Anna in attendance. Why not go to this rare event where you can meet the band members face-to-face?
In September, =LOVE will hold their 7th anniversary concert “=LOVE 7th ANNIVERSARY PREMIUM CONCERT” at K Arena Yokohama in Kanagawa Prefecture, their largest concert to date, and in addition, =LOVE, ≠ME, and ≒JOY will hold a joint concert “Ikonoi Joy 2024” (Fuji-Q Highland Conifer Forest, Yamanashi Prefecture). As they run through the summer and energetically expand the scope of their activities, =LOVE will continue to be a hot topic.
★Released on 7/31 (Wed) =LOVE 17th single “Never Quit Being an Idol” Product Information
https://equal-love.jp/news/detail/8589
Online individual talk session
https://equal-love.jp/news/detail/8613
Online Signing Session
Individual talk session and photo shoot
https://equal-love.jp/news/detail/8614
★A special release event has been decided for =LOVE’s 17th single “Never Quit Being an Idol”, to be released on Wednesday July 31st!
Please check the details below and come along and participate.
[Event Date and Location]
■July 17th (Wed) @ Yodobashi Camera Multimedia Umeda Store ※Ended
Participants: Kana Ooba, Risa Otoshima, Iori Noguchi
■July 18th (Thursday) @ Nagoya City Small and Medium Enterprise Promotion Center, Fukiage Hall, 1st Fashion Exhibition Hall
Participants: Saito Kirara / Takamatsu Hitomi / Morohashi Sana
■July 26th (Friday) @Tower Records Shibuya store
Participants: Emiri Otani / Maika Sasaki / Shoko Takiwaki / Anna Yamamoto
[Event Details]
Group Farewell Party
Click here for details
https://equal-love.jp/news/detail/8625
★New song “Never Quit Being an Idol” now available for pre-order
https://equallove.lnk.to/Zettaiidolyamenaide
★New song “Never Quit Being an Idol” Music Video
“Don’t ever quit being an idol”
Lyricist: Rino Sashihara
Composition and Arrangement: Ryuuki Koike, Hiroto Kikuchi
Sound Director: Takayuki Yayama (Sony Music)
Recorded by Sony Music Studios Tokyo
(MUSIC VIDEO)
Director: Ryohei Shingu (BABEL LABEL)
Choreographer: Maika Takeda
★Video product of =LOVE, ≠ME, and ≒JOY joint concert “Ikonoi Joy 2023” will be released on Wednesday, September 18th!
https://equal-love.jp/news/detail/8596
*For details on the online individual autograph session, click here
https://equal-love.jp/news/detail/8635
★The largest-ever concert to celebrate the 7th anniversary of =LOVE, “=LOVE 7th ANNIVERSARY PREMIUM CONCERT” will be held
[Date]September 7th (Saturday) and September 8th (Sunday), 2024
[Venue]K Arena Yokohama, Kanagawa Prefecture
Doors open 14:00 / Show starts 16:00 (both days)
https://equal-love.jp/news/detail/8619
★=LOVE, ≠ME, and ≒JOY will hold a joint concert “Ikonoi Joy 2024”
[Date]Saturday, September 28, 2024
[Venue]Conifer Forest, Fuji-Q Highland, Yamanashi Prefecture
★Profile
![](https://tokytunes.com/wp-content/uploads/2024/07/1721220461_383_LOVEs-17th-single-Never-Quit-Being-an-Idol-special-release.jpg)
An idol group produced by Rino Sashihara. They made their major debut on September 6, 2017 with their first single “=LOVE” from Sony Music. They have released 16 singles so far, all of which have made it into the top 10 of the Oricon weekly single rankings. (Their 6th single “Zuruiyo Zuruine”, 8th single “Seishun Subliminal”, 12th single “Be Selfish”, 14th single “Natsumatope”, and 15th single “Last Note Shika Shiranai” debuted at No. 1. Their first album “Zenbu, Himo.”, released in May 2021, also debuted at No. 1 on the Oricon weekly album rankings.) In October 2023, they will hold the “=LOVE 6th ANNIVERSARY PREMIUM CONCERT” for two days at Saitama Super Arena.
From February to April 2024, they will hold their first arena tour, “=LOVE Arena Tour 2024 “Tell me what’s more than “LOVE”” (8 performances at 4 venues), which will be a huge success, attracting approximately 50,000 people. On September 7th and 8th, the largest concert in =LOVE’s history, “=LOVE 7th ANNIVERSARY PREMIUM CONCERT”, will be held at K Arena Yokohama in Kanagawa Prefecture. Their 17th single, “Zettai Idol Ni Naide”, will be released on Wednesday, July 31st. The name “=LOVE” is filled with Rino Sashihara’s thoughts that “idols must be loved by their fans, and they must love their job as idols.”
[Official website]https://equal-love.jp/
[Official X]https://x.com/Equal_LOVE_12
[Official YouTube Channel]https://www.youtube.com/channel/UCv7VutirxDn3RWIJXI68n_A