Sony Music Labels Inc. has acquired all rights to the world’s popular content, “Spookiz” (pronounced by Spookiz) and will develop the character business.
This will be the first time that Sony Music Labels, which is primarily based in the music business, has acquired character and animation content.
“Spookiz” is a 3DCG animation with fans all over the world. The YouTube account, which is the basis for the presentation of the work, boasts a total of 6.09 million subscribers (as of June 11th), and total views exceed 3.1 billion (as of June 11th). As a non-verbal, 1-3 minute short animation with no lines, it is currently extremely popular all over the world, mainly in the United States, Asia, such as the Philippines, Singapore, India, and Japan, Latin America, Brazil, Mexico, and Europe, such as the UK. Furthermore, the previously announced content has not only been released with 280 million views on YouTube (as of June 11th), but the video series produced based on songs has exceeded 310 million views on YouTube (as of June 11th), making it a highly compatible content with music. As a new attempt by Sony Music Labels, which leads Japan’s music business, we acquire character content and aim to develop a unique development by making full use of the know-how cultivated in the music business.
And Spookiz will be creating a new story this year and launching a new season. We will develop the story and begin new characters, aiming to create content that is supported by a wider age group.
We will also actively work on content that utilizes music. By combining “Spookiz” with music, we will continue to promote even more globally. Stay tuned for Spookiz, where new developments are expanding.
■Spookiz (Reading: Spoo Kids)
Synopsis:
At midnight, empty elementary school, cute monsters appear!
(SPOOKY (like a ghost) + KIDS (children) = Spookiz)
Dracula, Cula, who is twitching but can’t be hated
Frankie, a very gentle Frankenstein, who has no eyes on food.
Kebi, carefree and free-spirited demon
Kongkong is a bit mean and devilish,
Zizi is a cute zombie girl who smells a bit stinky
Their appearances vary widely, and their personalities vary from one to another.
Showtime begins for cute, unpleasant, eccentric monster kids!
Introduction to the work:
Character animation content, mainly short, non-verbal videos, is produced by SML and Korean animation studio Keyring Co., Ltd., which is well-known for its creative abilities. The YouTube subscribers, which are the basis for the presentation of their works, have 6.09 million subscribers (as of June 11th), and the total number of views exceeds 3.1 billion (as of June 11th).
Official YouTube Channel:https://www.youtube.com/@spookiz
Instagram:https://www.instagram.com/spookizworld/
TikTok:https://www.tiktok.com/@spookizworld
Facebook:https://www.facebook.com/spookizworld
Official website:https://spookizworld.com/
■Comment from Tsujino Manabu, CEO of Sony Music Labels Inc.
We are taking on a new challenge.
This time, we, as a record company, have acquired “Spookiz,” which has fans all over the world.
Building on the experiences we have cultivated through music, we hope to use the help of our creators and partners to turn monsters into stars, just as if they were fostering artists. More than ever, the characters will be doing humane activities in animation, music, and more, so please look forward to it.
