Hong Kong-based global star Jackson Wang has released a new single “GBAD” from his upcoming new album “Magic Man 2” and a music video for the song. It sends a bold message.
“It’s also necessary to become a bad guy at times, not to hurt others, but to draw boundaries and protect your own will,” Jackson said.
He sarcastically accepts the reality that setting boundaries can make him a villain for others. He seals off his own tendency to please everyone, and gives keen thoughts on the unsettling price of personal growth.
The fearless alternative R&B song “GBAD” features undoubtedly Jackson-like vocals and a jazzy production with raidback by Grammy-winning producer Dem Joinz (Kanye West, Jenny). The melancholic music video directed by Rich Lee (Eminem, Lana Del Rey) shows Jackson’s alter ego, “The Magic Man,” appears in a idyllic town, repeatedly asked to save her from a predicament. The surreal, dark comedic video reflects Jackson’s own personal experiences, while exploring the meaning of his existence, where “Magic Man” feels overlooked and underrated.
Jackson Wang “GBAD”
Last month, Jackson announced that he would release his new album, Magic Man 2, in 2025. He released his enchanting new song “High Alone,” which explores loneliness and self-destruction, and introduced the very personal themes of his new album. The personality of “Magic Man,” which was first introduced in his previous 2022 film “Magic Man,” which charted on the US Billboard, will evolve and transform in this sequel.
Since its release, the single “High Alone” has ranked number one on Apple Music in 22 countries and regions.
Jackson Wang “High Alone”
Produced by Jackson himself and has worked on for over a year, Magic Man 2 is a project that consists of four chapters, each representing a different stage of sadness. From rejection-induced manic state to painful rethinking of lost identity, breaking out of his tendency to be a good-loving habit, to discovering peace through acceptance, Jackson reveals himself more candidly than ever before in Magic Man 2.
“Magic Man” originally began as a mask to deal with his darkest emotions and inner conflicts. And in his new album, Magic Man 2, his mask is stripped, revealing deeper truths about Jackson’s inner world, his struggle against betrayal, and his ongoing struggle to remain faithful to himself.
Jackson boasts over 100 million followers across all social media platforms and is the Chinese artist with the most followers on Instagram. Furthermore, his influence spreads around the world and reshapes culture. Not only did he achieve record success as an artist, he was recently appointed creative director for Nike and Jordan. He also serves as a global ambassador for Louis Vuitton, Cartier and Hennessy, and has established a more solid position as a bridge between music, fashion and the world’s youth culture.
■Release information
Jackson Wang
Single “GBAD” now available
Streaming link:https://teamwang.lnk.to/GBAD
Label: TEAM WANG records/88rising Music

■Music Videos:
“GBAD”https://www.youtube.com/watch?v=zeoRk6dDSFQ
“High Alone”https://www.youtube.com/watch?v=f2ILvf-JKBY
■More of Jackson Wang on:
YouTube: https://www.youtube.com/@jacksonwang
Instagram: https://www.instagram.com/jacksonwang852g7
X: https://x.com/JacksonWang852