Visualize seven expansion strategies for next-generation virtual entertainment, including XR experiences, M&A, AI x creative, music streaming, artist development, and new bases
In August 2024, THINKR Co., Ltd. (Head Office: Meguro-ku, Tokyo; Representative Director: Hariya Kenjiro) raised a total of approximately 5 billion yen in funding, the company’s first full-scale funding since its founding, and moved to a new management structure. As a result, we are currently working on developing XR LIVE, IP development, artist production, and other developments in multiple new business areas.
We would like to inform you of the outline of the seven projects launched under the new system.
■Introduction to each project
PROJECT 1: THINKR NEXT ARTISTS DEVELOPMENT
Established a new division, “THINKR NEXT ARTISTS DEVELOPMENT,” specializing in developing young artists and creators. Based on past audition achievements, we will strengthen our nurturing system to support the next generation of talent blossoming.
PROJECT 2: THINKR CREATIVE UNION
.MP Co., Ltd. was invited to the group to launch a new creative alliance called “THINKR CREATIVE UNION.” We combine each of our expertise to expand the creativity that is the “source of manufacturing.”
PROJECT 3: Research and Development Team “MURAKUMO”
With the theme of co-creation of technology and creative, a new research and development team, “MURAKUMO” has been established within the company. Starting with the live production field, we will empirically explore the possibility of coexistence between AI utilization and creativity.
PROJECT 4: XR EXPERIENCE / Overseas Lives
Accelerating efforts to evolve live experiences using XR technology. In May, the company will be holding its first full-scale overseas XR live performance by Hanafu, a member of our creative studio KAMITSUBAKI STUDIO, at Anime Central in the US.
PROJECT 5: THINKR XR CLASSICS
The classic concert business “THINKR XR CLASSICS” has begun, combining XR and classical music. In the summer of 2025, KAMITSUBAKI STUDIO’s songs will be turned into film concerts, offering a new experience with orchestras and videos.
PROJECT 6: Music distribution service “PNDR”
Started a music distribution business called “PNDR” aimed at next-generation artists from online culture. The indie label “PNDR RECORD” will be established simultaneously, and will support discovery, development and distribution together.
PROJECT 7: KYOZON / New bases and production studios
The company will establish a new base, “KYOZON / WORKPLACE BY THINKR” and a virtual production studio, “KYOZON / LABORATORIES BY THINKR.” We will develop a production environment centered around co-creation and promote creative exchange.
■Information on special page
Details, backgrounds, messages, etc. for each project can be viewed on the special page below.
▶ THINKR’s NEXT PHASE 2025 Spring Vision & Projects Special Page
https://next.thinkr.jp/2025/spring/
■Company overview
Company name: THINKR Co., Ltd.
Location: 3-6-16 Aobadai, Meguro-ku, Tokyo
Established: April 2007 *In 2016, trade name changed from “ANSWR” to “THINKR”
Representative: Haraya Kenjiro
Business content: Artist Producer / Creator & Artist Management / Planning and Production of Digital Content / Rights Management / Planning and Development of Original Animated and Game Works / Design Consulting / Digital Communication Strategy Planning / Advertising Planning and Production / Art Direction & Design / Video Production & Production / UI & UX Design / Media Design / Production of Experiential Facilities / Metaverse Development
Official website:https://thinkr.jp/
Recruitment site:https://thinkr.jp/join-us/
